by jen-je | Mar 14, 2023 | Advice, Copywriting, Creative Writing
We all know that the overall purpose of the copy you write for your business is to make sales. Whether you’re a service or product based business, your website copy needs to convince potential clients that they NEED what you’re offering. But how you get from ‘ooh,...
by jen-je | Nov 11, 2021 | Copywriting, Poetry
For lots of people, poetry seems to have been relegated to the land of the ‘scary and inaccessible’ or the ‘cheesy and unappealing’. I think it’s because for the most part, poetry seems to fall off the reading radar after school, once you’ve finished wrangling with...